Publicado: Sáb, Abril 14, 2018
Financiera | Por Marilu Caballero

Volkswagen names new CEO in sudden shift

Volkswagen names new CEO in sudden shift

The first big challenges for the new executive will be to prepare for the market readiness of Truck & Bus division, as well as reorganizing the group in six business areas and the China region.

"In order to sustainably implement the new structure, there will be a number of changes on the board of management".

Mueller, a former chief executive of sportscar-building VW subsidiary Porsche AG, was brought in to replace Martin Winterkorn in 2015 and was contracted to serve until 2020.

Herbert Diess, current brand boss of Volkswagen, has been announced as his successor.

The company also is replacing its heads of human resources and purchasing. Prior to this, the company admitted that it had used devices to the skew results on United States emission tests.

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Blume will head up a "super premium" cars division which groups Bentley, Porsche, Bugatti and possibly Lamborghini, which is now integrated with Audi.

Hans Dieter Potsch, Chairman of the Supervisory Board said, "Matthias Muller has done outstanding work for the Volkswagen Group". Mueller, 64, has steered the mammoth auto maker into a massive restructuring, aiming to offer electric versions of many of its models and slim down its operations over the coming decade. Under last year's agreement, VW is due to start supplying some 200,000 engines over five years from 2019 to GAZ for use in light commercial vehicles.

As head of purchasing at BMW (bmwyy), Diess was instrumental in the luxury-car maker's ability to weather the financial crisis by squeezing more than 4 billion euros out of supply costs. The move to replace Muller is also part of wider business restructure that will see the company and its brands - VW, SEAT, Skoda, Lamborghini, Bugatti, Audi, Bentley and Porsche - split into three pillars: Volume, Premium and Super Premium.

"Diess has no problem making enemies", the Sueddeutsche Zeitung daily wrote, recounting how the "tough-as-nails" executive drove a hard bargain with suppliers as head of purchasing at BMW.

VW said that Diess will oversee group development and vehicle IT while Rupert Stadler will handle group sales, Oliver Blume group production, company IT by Frank Witter, and procurement and components will be combined into one entity. Excessive spending and poor budget discipline were eroding profit margins even before the carmaker's diesel-emissions scandal erupted in September 2015.

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