Publicado: Sáb, Abril 14, 2018
Financiera | Por Marilu Caballero

Volkswagen announces Herbert Diess as new CEO

Volkswagen announces Herbert Diess as new CEO

The company said in a statement Thursday that it would group all its brands and management functions into six broad business areas plus China.

CEO Matthias Mueller will relinquish his post and will be succeeded by Herbert Diess, who had been serving as CEO of the VW brand and has gained a reputation for cost-cutting at the sprawling company. The report noted that Muller's attempts at reform have been held up by political obstacles, especially opposition from labour leaders.

VW's management board overnight confirmed Diess' appointment, saying that Mueller had stepped down from the top spot "by mutual agreement, effective immediately".

Diess currently heads the firm's namesake Volkswagen division, but now takes over a larger parent company that owns brands including Porsche, Audi, Bentley, Bugatti and Lamborghini.

Volkswagen surprised markets earlier this week when it revealed it was considering reshuffling its board and replacing Mueller. For years, Volkswagen lied through its teeth to regulators and customers both at home and overseas about how clean its diesel cars were.

Volkswagen, which has a history of rocky management handovers, has chose to replace Matthias Mueller, 64, with the 59-year-old Diess, according to people familiar with the matter, who asked not to be identified speaking ahead of an official announcement.

The supervisory board will meet on Friday to sign off on the management changes and other proposals, the people said.

Mr Mueller - a veteran of the German vehicle company - was promoted from his role heading the Porsche division to take the job heading the entire group.

ABT Volkswagen T Roc 2.0 TSI
Volkswagen announces Herbert Diess as new CEO

VW's goal is "to safeguard its position among the leaders of the worldwide automotive industry with innovativeness and profitability", said supervisory board chairman Hans Dieter Poetsch.

Mr Mueller had been running Porsche before being elevated to replace Martin Winterkorn.

He apologized for the scandal and launched what was described as an effort to make the company's management more open to discussion and less top-down, factors that may have abetted the emissions cheating. It has promised more than 80 new electric and plug-in hybrid models by 2025.

"Herbert Diess is the right manager to do that", Poetsch said, praising "the speed and rigour with which he can implement radical transformation processes".

Mueller is a four-decade veteran at VW, whereas Diess has worked for German auto-parts maker Bosch and joined BMW in 1996.

In addition to his role as Chairman of the Board of Management, Diess will be responsible for group development and research, as well as vehicle information technology.

"The new VW boss Diess has a long to-do list", Greens party parliamentary leader Anton Hofreiter told German news agency DPA.

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